Clarity over cleverness
Code should be easy to reason about six months later, not just impressive for six minutes.
Srinagar, Jammu & Kashmir
Building for the web since 2022
Story
The short version
I started by building websites hands-on and gradually moved deeper into custom engineering, integrations, performance and team leadership. That mix matters: I still like being close to the code, but I also think about scope, maintainability, communication and what happens after launch.
I have worked across custom WordPress themes, ACF-heavy content systems, React/Next.js applications, Shopify customizations, landing-page platforms and the odd “why is this only broken on iPhone?” emergency.
Principles
How I like to work.
Design is part of engineering
Spacing, hierarchy, feedback and motion are not polish at the end—they shape how the product feels.
Ship, learn, improve
The first version should be strong, but it should also leave room to evolve without a rewrite.
Own the outcome
If something is unclear, fragile or likely to fail later, surface it early and solve the actual problem.
Toolbox
Tools I reach for
Frontend
HTML, CSS, JavaScript, TypeScript, React, Next.js, jQuery, GSAP, Swiper
WordPress
PHP, ACF, WooCommerce, CPTs, WP_Query, AJAX, Elementor, WPBakery
Platforms
Shopify, Webflow, Unbounce, GoHighLevel, Vercel, Hostinger
Workflow
Git, GitHub, Figma, REST APIs, QA, technical planning, code review
My operating system
Make it clear. Make it fast. Make it resilient. Then make it feel like someone cared.